High Dynamic Range: A Step Change in Cinematography

这项提案将利用世界上第一部高动态范围(HDR)短片的拍摄，开始评估公众对新型高动态范围(HDR)捕捉和显示技术所产生的卓越视觉图像的普遍兴趣，并引发关于HDR可能带来的电影制作重大技术进步的广泛讨论。通过这样做，该项目将为调查人员提供宝贵的公共参与经验。为了实现这一目标，这个为期三个月的项目将来自华威大学的国际领先的HDR成像专业知识和独特的HDR视频技术与创新的专业电影制片人Entanglement Productions和一家专门从事HDR技术的新高科技公司goHDR结合在一起，与广泛的电影俱乐部网络和他们的电影爱好者会员一起参与。合作伙伴将清楚地向公众展示HDR技术将给公众带来的电影摄影革命，并与公众一起调查这项新技术可能带来的潜在社会和经济影响。通过这种互动，调查人员将获得直接与公众接触的经验，特别是在电影制作过程中以及在项目完成后的公开小组讨论中与我们的电影俱乐部成员的目标观众接触的经验。调查人员还将从我们的合作伙伴纠缠制作公司那里学习关键技能，如何制作一部引人注目的纪录片，向公众清楚地解释复杂的研究成果。我们相信，HDR技术的高度新颖性和这项事业的世界首创性质应该会引起公众对这个项目的浓厚兴趣，特别是我们的目标电影爱好者。宣传得很好，这应该会让主要的公众参与发生在合作伙伴将与电影制作一起进行的计划中的参与活动中。此外，合作伙伴在制作人类发展报告电影、向广大国际观众方便、无缝地观看这类电影以及收集和分析对该项目的评价方面所获得的公众参与技能，将在合作伙伴中培养能力和能力，以促进今后的许多类似活动。这种未来各种令人信服的HDR镜头将鼓励希望体验这一新现象的用户激增，并随后产生对更多HDR内容的大量需求。这应该会导致HDR技术的许多额外应用(和市场)远远超出这里提出的那些。

This proposal will use the making of the world's first ever short film shot in High Dynamic Range (HDR) to begin to assess general public interest in the superior visual images produced by novel HDR capture and display technologies and stimulate wide discussion on the major technological advance in film making that HDR may offer. In doing so, the project will provide valuable public engagement experience for the investigators. To achieve this, this three month project brings together internationally leading expertise in HDR imaging and a unique HDR video technology from the University of Warwick with an innovative professional film maker, Entanglement Productions and a new high-tech company specialising in HDR technology, goHDR, to engage with an extensive network of film clubs and their film loving membership.Together the partners will clearly show the revolution in cinematography that HDR technology will bring about to the general public and investigate with the public what the potential social and economic impact of this new technology is likely to be. Through this interaction the investigators will gain direct experience of engaging with the public, and in particular our target audience of film club members, during the course of the film's production and at a public panel discussion on completion of the project. The investigators will also learn key skills from our partner, Entanglement Productions, into just how to make a compelling documentary which clearly explains to the general public complicated research outcomes.We believe the high novelty of the HDR technology and world first nature of this undertaking should generate considerable interest in this project amongst the general public, and our target film loving audience in particular. Well publicised, this should allow major public engagement to occur through the planned engagement activies the partners will be conducting alongside the film making. Furthermore the public engagement skills gained by the partners in creating an HDR film, providing easy, seamless access to such a film to a wide international audience, and capturing and analysing evaluations of the project, will build capacity and capability amongst the partners to facilitate many similar future activities. Such a future variety of available compelling HDR footage will encourage a groundswell of users who wish to experience this new phenomenon, and who subsequently create a large demand for further HDR content. This should result in many additional applications (and markets) of HDR technology well beyond those proposed here.