EVALUATION OF EFFORTS TO REDUCE BORDER BINGE DRINKING

提华纳，饮酒年龄18岁，在4个街区内聚集了39个酒吧 迎合年轻饮酒者的区域，价格低至0.25美分一杯 饮酒，吸引了来自圣地亚哥的6000至9000人穿过 周末晚上的边境。对重新进入旧金山的人进行呼气测试调查 迭戈在提华纳喝了一夜酒后，表示大约 30%的人BAC超过0.08。这可能是最大的一致性 在北美的任何地点狂欢饮酒的集中度。三 重要因素似乎对问题的严重程度起到了作用： (1)那些前往提华纳的人对两个国家都有积极的期望 社交场景，以及酒精的影响，(2)他们认为 几乎没有强制执行的风险，(3)他们感觉自己对 选择仅限于提华纳，因为许多都是在美国法律之下 饮酒年龄和美国的物价是酗酒的障碍 消费水平。有问题的饮酒得到了来自 某些特定人群(如军人)的规范压力 人员和大学生，并受到饮酒群体的影响。 最近，对这些残疾青年的公共卫生问题的关注 姿态导致了安全边界项目的创建，一个协调的 社区工作将于1998年7月开始。它具有(1)增强功能 在边境执行饮酒法律，(2)提供一个中心 为拘留严重受损的越境者提供后勤支持，并提供 交通工具回家，以及(3)强有力的媒体宣传计划。同舟共济 这些因素应该会通过以下方式减少边境狂饮：(A)影响 通过媒体强调风险来预期风险(即2至3 那些越境返回美国的人中有%的人报告说被抢劫或 被抢劫)，(B)改变游客对被逮捕风险的看法 因在美国边境一侧的公共场所醉酒或酒后驾车，以及(C) 影响提华纳是这些人的可行选择的看法 为他们的饮酒动机寻找出路。我们建议评估 安全边界项目的有效性。呼气测试调查 那些返回北方的人将是主要的因变量。这些 将与崩溃和EMS数据相关。一项饮酒计划调查 年轻的圣迭戈人进入提华纳喝酒将允许研究 小饮酒群体和饮酒预期在狂欢中的作用 喝酒。圣地亚哥县居民每月RDD电话调查 18到30岁的人将跟踪人们对跨境饮酒的看法 从中提取目标组的社区。埃尔帕索/华雷斯，A 边境小镇有类似的边境酗酒问题，将作为 一个比较网站。

Tijuana, with a drinking age of 18 and a cluster of 39 bars in a 4-block area catering to young drinkers with prices as low as 0.25 cents a drink, lures crowds of 6,000 to 9,000 people from San Diego across the border on weekend nights. Breath test surveys of those reentering San Diego after a night of drinking in Tijuana, indicate that approximately 30 percent have BACs over .08. It is perhaps the largest consistent concentration of binge drinking in any locale in North America. Three important factors seem to contribute to the magnitude of the problem: (1) Those going to Tijuana have positive expectations about both the social scene, and of the effects of alcohol, (2) they hold beliefs that there are few enforcement risks, and (3) they feel their control over options is limited to Tijuana, since many are under the U.S. legal drinking age, and the prices in the U.S. are a barrier to binge consumption levels. Problematic drinking receives further support from normative pressures within certain specific populations such as military personnel and university students, and by the effect of drinking groups. Recently, concern over the public health problem these impaired youth pose has lead to the creation of the Safe Border Project, a coordinated community effort set to begin July, 1998. It features (1) enhanced enforcement of drinking laws at the border, (2) a center to offer logistical support for detaining highly impaired crossers, and providing transportation home, and (3) a strong media advocacy program. Together these elements should reduce border binge drinking by (a) affecting the risk expectations through media highlighting of risks (i.e., 2 to 3 percent of those crossing back into the U.S. report being robbed or mugged), (b) changing visitor's beliefs about the risk of being arrested for public drunkenness or DUI on the U.S. side of the border, and (c) affecting the perception that Tijuana is a viable option for those seeking outlets for their drinking motivations. We propose to evaluate the effectiveness of the Safe Border Project. Breath-test surveys of those returning north will be the primary dependent variable. These will be related to crash and EMS data. A drinking plan survey of youthful San Diegans entering Tijuana to drink will permit the study of the role of small drinking groups and drinking expectancies on binge drinking. Monthly RDD telephone survey of San Diego County residents 18 to 30 will track the perceptions of cross border drinking by the community from which the target group is drawn. El Paso/Juarez, a border town with a similar border-binge drinking problem will, serve as a comparison site.