TIME: Technology for Immunization Message Enhancement

描述（由申请人提供）：新技术，如手机和个人数字设备是无处不在的，但在公共卫生竞技场的使用不足。 拟议的研究将开发和试点测试创新方法，利用新技术与父母联系，向他们提供免疫接种信息。 免疫信息技术增强计划的具体目标是：1）评估公共和私人免疫提供者的技术使用情况，探索目前使用和愿意使用短信和其他技术与符合疫苗接种条件的儿童的父母沟通; 2）评估父母通过短信或其他技术接收免疫信息的意愿，以及接收此类信息的感知障碍，3）实施和评估试点项目，利用短信和其他技术支持在不同环境和不同年龄组的免疫接种信息。 拟议的研究提供了一个极好的机会，在一个重要的新的研究领域，使用新技术，以加强免疫信息创造可推广的知识。 公共卫生相关性：技术使用的扩大为公共卫生提供了新的机会，可将新技术纳入与客户接触的战略。 拟议的项目旨在制定和试行使用短信和其他新技术的战略，以加强对父母的免疫信息。

DESCRIPTION (provided by applicant): New technologies such as cell phones and personal digital devices are ubiquitous, but are underused in the public health arena. The proposed study will develop and pilot test innovative approaches using new technologies to contact parents with immunization messages. The specific aims of the Technology for Immunization Message Enhancement program are to: 1) assess technology use among public and private immunization providers, exploring current usage of and willingness to use text messaging and other technologies to communicate with parents of vaccine-eligible children; 2) assess the willingness of parents to receive immunization messages through text messaging or other technologies, the perceived barriers to receiving such messages, and preferences regarding the format and content of messages; 3) implement and evaluate pilot projects using text messaging and other technologies to support immunization messages, in diverse settings and with different age groups. The proposed study offers an excellent opportunity to create generalizable knowledge in an important new area of research, the use of new technologies to enhance immunization messaging. PUBLIC HEALTH RELEVANCE: The expanding use of technology presents new opportunities for public health to incorporate new technologies into strategies for engaging clients. The proposed project aims to develop and pilot test strategies for using text messages and other new technologies to enhance immunization messages for parents.