Public Health Messaging during the COVID Pandemic: Dating App Usage and Sexual Wellbeing among Men Who have Sex with Men

缓解冠状病毒传播的公共卫生措施被针对不同群体健康的组织转化为媒体信息。结合少数男男性行为者（MSM）的经验，我们将提供关于使用数字平台进行性联系的方法和回应这些信息的快速证据。各种组织都建议男同性恋者禁欲，参与数字媒介的性接触，或者戴口罩，避免在性行为中交换唾液。正在开展的运动将这种情况作为结束艾滋病毒的途径。然而，2020年8月7日，政府从暴露前预防预算中削减了500万英镑，这是减少艾滋病毒传播的有效手段。我们必须了解男同性恋者对这些信息的接受情况，以影响这一群体的政策和实践，阐明在少数群体关注的地方应该寻找什么，并提供有关COVID公共卫生信息的学习，使普通大众受益。为此，我们将：>开展三项在线调查，以生成有关公众性健康信息接收和约会/勾搭行为（WP1）的数据；>对支持男男性行为者健康和幸福的组织创建的网页资源以及在线约会和勾搭应用程序提供的信息进行话语分析（WP2）；>从MSM经常使用的选定的社交和数字媒体中收集历史和正在进行的会话数据。通过使用演练方法（WP3）分析生成这些数据的媒体，将这些数据置于情境中。

Public health measures to mitigate the spread of coronavirus are translated into media messaging by organisations that target the health of different groups. Engaging experiences of the minority group of men who have sex with men (MSM), we will provide rapid evidence on the approaches and responses to these messages in relation to using digital platforms to connect for sexual purposes. Organisations have variously advised MSM to practice sexual abstinence, engage in digitally mediated sexual encounters or wear masks and avoiding the exchange of saliva during sex. Campaigns are running which present the situation as a route to ending HIV. Yet, 8/7/2020 the government cut £5M from the pre-exposure prophylaxis budget - an effective of reducing HIV transmission. We must understand MSM's reception of these messages to impact upon policy and practice for this group, shed light on what to look for where minorities are concerned, and provide learning about COVID public health messaging that will benefit the general population. To do this, we will:> Run three online surveys to generate data about public sexual health messaging reception, anddating/hooking up practices (WP1);> Undertake a discourse analysis of the web page resources created by organisations who supportthe health and wellbeing of MSM, and of the messaging provided by online dating and hook upapps (WP2);> Collect historical and ongoing conversational data from selected social and digital mediafrequented by MSM. This data will be contextualised by analysing the media they are generatedwith using the walkthrough method (WP3).