MMPC-Live Consortium Marketing and Outreach

MMPC-Live 联盟营销和推广

• 批准号: 10901723
• 负责人: KC KENT LLOYD
• 金额: $ 23.66万
• 依托单位: UNIVERSITY OF CALIFORNIA AT DAVIS
• 依托单位国家: 美国
• 财政年份: 2023
• 资助国家: 美国
• 起止时间: 2023-02-01 至 2028-01-31
• 项目状态: 未结题
• 来源: https://reporter.nih.gov/project-details/10901723
• 关键词: Acceleration; Address; Administrative Supplement; Advertising; Awareness; Biology; Biomedical Research; California; Communication; Communities; Comprehension; Creativeness; Dedications; Diabetes Mellitus; Education; Education and Outreach; Electronic Mail; Eligibility Determination; Ensure; Exhibits; Funding; Goals; Grant; Healthcare; Healthcare Market; Heterogeneity; Hour; Human; Individual; Information Centers; Institution; Internet; Link; Marketing; Master of Science; Metabolic Diseases; Mission; Mus; Mutant Strains Mice; Obesity; Pamphlets; Pathogenesis; Persons; Production; Public Relations; Request for Applications; Research; Research Personnel; Resources; Scientist; Services; Slide; Testing; Time; Travel; U-Series Cooperative Agreements; United States National Institutes of Health; Universities; Update; Visual; Visual Aid; Work; design; digital; experience; insight; instrument; interest; meetings; metabolic phenotype; mouse model; outreach; programs; response; search engine; skills; symposium; treatment strategy; webinar; working group

MMPC-Live Consortium Marketing and Outreach ABSTRACT and SCOPE OF WORK The Mouse Metabolic Phenotyping Center (MMPC)-Live at the University of California, Davis is pleased to submit this administrative supplement for up to 2 years of support in response to PA-20-272, “Administrative Supplements to Existing NIH Grants and Cooperative Agreements” specifically related to support marketing and outreach activities in support of the MMPC-Live National Consortium. The mission of the MMPC-Live Consortium is to serve the research needs of research scientists using mice and mouse models to study and decipher the heterogeneity of diabetes, obesity, and related metabolic disorders in humans. To that end, this application proposes implementation of a concerted, organized, and comprehensive outreach plan to broaden awareness of the MMPC-Live Program beyond the host institutions of MMPC-Live Centers and instead among the broader national research community. This plan includes focused in-person outreach by exhibiting at scientific meetings and conferences, distribution of physical materials about the new MMPC-Live and Vibrant Programs both in-person and online, and the production and distribution of a slide set that MMPC-Live staff can incorporate into their research and other talks at large meetings, conferences, and other venues of opportunity. Specifically, this supplement would provide part time effort support for a dedicated and experienced outreach coordinator (Dan Port), travel and accommodations for up to 5 meetings per year, redesign and display of the pre-existing MMPC information exhibit booth to represent the MMPC-Live Consortium, purchase, drafting and distribution of brochures, slides, and other materials relevant to the MMPC- Live Program, and produce and broadcast professional informational and scientific webinars and other communication strategies to the broader research community.

MMPC-现场联盟营销和推广 摘要和工作范围 小鼠代谢表型中心（MMPC）-住在加州大学，戴维斯很高兴， 提交本行政补充申请，以获得长达2年的支持，以响应PA-20-272，“行政 对现有NIH赠款和合作协议的补充”特别与支持营销有关 支持MMPC-Live全国联合会的外联活动。MMPC-Live的使命 联盟是为了满足研究科学家的研究需要，使用小鼠和小鼠模型进行研究， 解读人类糖尿病、肥胖症和相关代谢紊乱的异质性。为此，这 申请建议实施协调一致、有组织和全面的外联计划，以扩大 在MMPC-Live中心的主办机构之外， 更广泛的国家研究界。该计划包括通过在以下地点展出， 科学会议和大会，分发关于新MMPC-Live和Vibrant的实物材料 现场和在线节目，以及MMPC Live工作人员制作和分发的幻灯片集 可以在他们的研究和其他大型会议，会议和其他场所的会谈中纳入， 机会具体而言，这一补充将为一个专门的和 经验丰富的外联协调员（Dan Port），每年最多5次会议的差旅和住宿， 重新设计和展示原有的MMPC信息展台，以展示MMPC-Live 与MMPC相关的宣传册、幻灯片和其他材料的联合、购买、起草和分发- 直播节目，制作和广播专业的信息和科学网络研讨会和其他 与更广泛的研究界的沟通策略。