The Experimental Tobacco Marketplace (ETM)

总结/摘要 项目3的长期目标是了解新的和更经常使用的之间的可替代性 烟草制品，促进和减少非法烟草购买的因素，以及这些因素的一般性 在不同类型的用户的各种非实验室样本中的结果。项目3的目标是：（1）比较 不同烟草/尼古丁产品之间的替代作为烟草使用者类型的函数，2）为政策建模 这可能会促进和减少不同类型烟草使用者的非法烟草购买，以及3） 使用不同样本（美国、英国， 国际烟草控制政策评估项目（International Tobacco Control Policy Evaluation Project）。与会者将是双方 独家吸烟者和双重香烟/尼古丁vaping产品使用者，因为这些人 大多数人面临与燃烧烟草相关的负面健康后果的风险。这些方法将使用 实验烟草市场（ETM），一个在线购买体验，将产品的组合， 价格，以及在模拟“真实的世界”情况的实验条件下的具体规定。的 ETM提供产品变化和/或政策变化对烟草购买的影响的估计 模式，包括不同类型烟草产品使用者的产品间替代。ETM将在 用于检查新产品的影响，如加热烟草和尼古丁袋产品， 购买模式和采用不同产品（替代）。非法实验 烟草市场（iETM）是ETM的一种方法学扩展， 促进或减轻非法购买的行为。在这里，iETM将被用来检查的影响， 监管环境往往会促进非法购买，如香烟价格高， 尼古丁含量的香烟此外，该项目将审查可能减少非法移民的政策战略， 购买，如健康通信，尼古丁替代疗法的可用性和处罚。的 该项目的最终健康影响是告知烟草监管，减少烟草相关危害，并改善 公共卫生

SUMMARY/ ABSTRACT Project 3's long-term objectives are to understand the substitutability between novel and more frequently used tobacco products, the factors promoting and mitigating illegal tobacco purchases, and the generality of these findings in diverse non-laboratory samples in different types of users. Project 3's aims are 1) to compare the substitution between different tobacco/nicotine products as a function of tobacco-user type, 2) to model policies that may promote and mitigate illegal tobacco purchases for different types of tobacco users, and 3) to examine the generality of laboratory-based findings and their moderators using diverse samples (US, England, and Canada) from the International Tobacco Control Policy Evaluation Project. Participants will be both exclusive cigarette smokers and dual cigarette/nicotine vaping product users because these individuals are most at risk for negative health outcomes associated with combusted tobacco. The methods will employ the Experimental Tobacco Marketplace (ETM), an online purchasing experience that places a mix of products, prices, and specific regulations under experimental conditions that simulate “real world” circumstances. The ETM provides estimates of the effects of product changes and/or policy changes on tobacco purchasing patterns, including between-product substitution in different types of tobacco product users. Here the ETM will be used to examine the effects of novel products, such as heated tobacco and nicotine pouch products, on purchasing patterns and the uptake of different products (substitution). Further, the Illegal Experimental Tobacco Marketplace (iETM), a methodological extension of the ETM, was developed to examine conditions that promote or mitigate against illegal purchases. Here the iETM will be used to examine the effects of regulatory environments that tend to promote illegal purchases, such as high cigarette prices and reduced nicotine content cigarettes. Moreover, this project will examine policy strategies that may mitigate illegal purchases, such as health communications, availability of nicotine replacement therapy, and penalties. The ultimate health impact of this project is to inform tobacco regulation, reduce tobacco-related harm, and improve public health.