Operationalization of counterfeiting strategies through the use of continuous track-and-trace technologies

全球供应链网络的日益复杂增加了生产公司需要投入更多努力来保护其专有技术，使其免受不受欢迎的再传播和非法使用。在研究项目期间，成功地推断了工程产品假冒的风险类型，并为实施有效和可持续的专有技术保护战略奠定了基础。开发的方法使决策者能够优先考虑为个别产品选择的保护措施组。然而，为了有效地实际执行，需要对对策的有效性和要求进行深入研究。扩大前一个项目的成果，结果将转移到与行业伙伴合作实施跟踪和跟踪技术方面。一方面，在制定的保护战略框架内，这些技术已经被赋予了很高的潜力。另一方面，可追溯性技术，如数据矩阵码和RFID芯片，由于其在工艺优化方面的额外好处，越来越被接受和实施。此外，它们在迈向第四次工业革命的研究中发挥着重要作用。因此，预计需求将不断增长，并增加了调查这些技术的必要性，还涉及到防伪。因此，该项目的目的是研究这些技术仍然未知的专有技术保护好处，并使公司决策者能够做出知情的技术和经济对策选择。该项目的核心是对使用追踪和追踪技术打假的有效性和局限性进行有组织、有方法的调查。最终结果是以实用的遴选方法和执行建议为目标。为了实现这一总体目标，首先要充实应用场景，并定义技术和组织需求概要。随后，在经过调整的参考效应模型的帮助下，对现有技术进行了系统化和评估。

The growing complexity of global supply-chain networks increases the producing companies need to invest more efforts into protecting their know-how against undesired retransmission and illegal use. During the research project a risk typology for counterfeit of engineering products was successfully deduced and the foundation for the implementation of an effective and sustainable know-how protection strategy established. The developed approach enables decision makers to prioritize selected protection measure groups for individual products. However, for an efficient practical implementation an in depth study of the countermeasures effectiveness and requirements is needed. Extending the results of the previous project, the findings will be transferred to the implementation of track-and-trace technologies in cooperation with the industry partner. On the one hand, these technologies were already assigned a high potential in the framework of the developed protection strategies. On the other hand, traceability technologies, such as data-matrix-codes and RFID-chips, are increasingly accepted and implemented due to their additional benefits regarding process optimization. They, furthermore, play a significant role in research towards the fourth industrial revolution. A growing demand is hence anticipated and increases the necessity to investigate these technologies also with respect to anti-counterfeit. The aim of the project, therefore, is to research the still unknown know-how protection benefits of such technologies and to enable company decision makers to make informed technical and economical countermeasure choices. The core of the project is the structured methodical investigation of the effectiveness and limitations of use of track-and-trace technologies for anti-counterfeit. A practical selection methodology and implementation recommendations are targeted as the final outcome. In order to achieve this overall goal, first application scenarios are substantiated and technological and organizational requirement profiles are defined. Subsequently, available technologies are systematized and assessed with the help of an adapted reference-effect-model.