Dynamic tagging of website content

总部位于多伦多的暖通技术公司开发了一个为网上冲浪带来社交交流的平台。使用他们的技术，用户可以直接在浏览器窗口中将笔记覆盖在任何网站上。他们还可以分享笔记，创建群组，分享和回复评论，关注其他用户，检查他们的共享项目的社交提要。HVR的技术允许用户标记网页或其元素(文本、照片、视频等)，但当内容从一个网站位置移动到另一个网站位置时，这些标签通常会过时。HVR平台的成功取决于用户的大量注册和留存--过时的标签会扰乱用户体验和满意度，因此解决这个问题对HVR的成功至关重要。*HVR正在与Seneca合作开发一种动态内容标签的方法来解决这个问题。主要的技术挑战在于找到一种有效的方法来跟踪网络内容的变化。项目完成后，HVR将显著扩展其平台的功能和健壮性，加速其市场采用。它将使HVR确立自己作为市场领导者的地位，为网络浏览提供社交通信解决方案。这一率先进入市场的地位将创造一个显著的优势，使HVR能够在网络营销领域吸引广泛的商业合作伙伴，以创造收入。目前，加拿大的这一市场由美国大公司主导。HVR平台在市场上的成功采用将有助于加拿大在该行业建立业务。这项技术没有固有的地域限制，有可能在全球范围内取得成功，带来新的高薪工作机会，帮助将加拿大人才留在加拿大。**

Toronto-based HVR Technologies has developed a platform that brings social communication to web surfing. Using their technology, users can leave notes overlaid on any website directly in the browser window. They can also share notes, create groups, share and reply to comments, follow other users and check their social feeds of shared items. HVR's technology allows users to tag webpages or their elements (text, photos, video, etc.), however these tags often become obsolete when content is moved from one web location to another. The success of the HVR platform depends on significant enrolment and retention of users - obsolete tags are disruptive to user experience and satisfaction, so resolving this problem is important to HVR's success.****HVR is partnering with Seneca to develop a method for dynamic content tagging to address this problem. The main technical challenge lies in finding an effective way for tracking the changes to the web content. Upon project completion, HVR will significantly expand the functionality and robustness of their platform, accelerating its market adoption. It will allow HVR to establish itself as a market leader providing social communication solutions for web browsing. This first-to-market position will create a significant advantage, enabling HVR to engage a broad range of business partners in the area of web marketing, to generate revenue. Currently, this market in Canada is dominated by big, US companies. Successful market adoption of the HVR platform will help in establishing a Canadian presence in this industry. The technology has no inherent geographic limits and has the potential of being successful globally resulting in new, high paying jobs, helping to keep Canadian talent in Canada.**